Website Usability Analysis

Would you like to increase your sales and income by offering a more pleasing experience for the viewers of your website? A website usability analysis report done by our team of experts can be extremely useful for your online marketing strategy.  By executing a website usability analysis you can gain the following;

  • Insight into what your customers got to say.
  • Improve the buying experience of your customers
  • Expose your brand and build brand loyalty and trust.
  • Cut back on complicated navigation and hazy actions online.

You can tell us what you would like to change in your business and we will work on a report to make sure whether those changes are viable for your business or compatible within the Sri Lankan society  or not.  Would you like to improve sales online? Do you want to have more lead form submissions? Do you want to develop your website’s conversion rate? Or do you want to create a better customer experience for your web visitors? If you want these done for your website it is best if you get a website usability analysis done by a specialist.  Implementing an analysis and testing for the above questions and listening to your customers’ demands will help you to build your brand among them and build their trust, and it would automatically lead more sales and better income for your business.

Benefits of website usability analysis.

A website usability test helps you figure out the necessary changes you should make to your website in order to enhance its performance and functionality.

Lower cost

Recognizing the issues at present will save you from the cost of redesign that you will have to pay later on. Since the rate of customer service calls and emails will also lower because solutions are in place, you will be able to reduce your support costs and concentrate more on your business.

Increased retention rate

If your website does not interest visitors they will immediately move on to another website. A usability testing can help you find out why a visitor would leave just after landing on your homepage and find solutions easily to increase retention. Here are some strategies that could be used to increase the retention rate;

  • Having a great design that loads faster
  • Removing pop-up ads from your website
  • Having updated content on your homepage
  • Offering discounts and freebies on the homepage
Reduced shopping cart abandonment

If your potential customers in Sri Lanka just leave the shopping cart without paying, it could decrease your sales. Reducing shopping cart abandoning is extremely important for e-commerce websites. Through a usability testing you can figure out the reasons as to why they would try to shop but abandon the cart half way.

Improve brand image

If you invest on a good Website design company Sri Lanka, in the long run the expenses to manage the website will be way lesser than having a crappy website that needs changes in the design over and over again. Our experienced team can provide you with a great design that would suit your business best and will be more price-efficient in the long run.

Increased profits and sales

A usability web analysis can lower your customers abandoning their shopping carts half way and increase retention rate of your website while at the same time giving a competitive advantage over your fierce competition. It will also improve your brand image which would automatically lead to the development of sales and profits.

Website Usability Analysis

Increase your chances of creating the best website!

A website usability analysis helps you gain useful and valuable insight into the preferences of your customers or target market, especially with regard to your website and its functionality. Such information can assist you in creating a website that will offer the best user experience to your customers; hence countless opportunities to increase your sales and revenue and expand your customer base.

Website usability analysis – The process we use


We will conduct a one on one discussion with you and your colleagues about your business goals of the system as well as problematic areas, in order to figure out your present audience.

Recruiting participants

We will find the right users who would actually fit your audience profile to take the test. To get the best results, you need to interact with people who would actually use your website and who would like to buy your products and services.

Experimenting design

We would design a custom experiment to make sure you receive proper feedback and data. We draw this up after understanding what you shared with us, and we will work towards getting effective answers for the research questions.

Reporting and delivery

Our team will create reports focused on the user experience and deliver viable recommendations. We will present and convey our findings to a live audience and speak about the findings in detail, plus conduct a solid question and answers session.


Clients often find it hard to apply the usability analysis to help the user experience, but with our expert team you will have nothing to worry about. We will take up the process of implementation and help you develop your website to suit your own clientele.

Website Usability Analysis

Green Media Partners is a renowned web design company in Sri Lanka. We have years of experience in designing unique websites for small startup businesses as well as large corporations.

We combine the latest web design technology in the industry and the full commitment and passion of our expert team members to ensure the best outcome for our valued customers.

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